South African apricots are primarily cultivated in the Western Cape's Mediterranean climate, known for producing apricots with a sharp, tangy, and intensely sweet flavor. Often sun-dried to a deep orange-brown color, these apricots are popular dried snacks, known for being chewy and moist. The region favors popular cultivars like Bulida, Soldonne, and Imperial.
In 1962, Said Sidaoui while working multiple jobs ventured into his passion for Lebanese foods. Said as the first person to introduce genuine Middle Eastern foods and ingredients to the Australian market has etched his name into Australian history for generations to come. In 1976, Said's only son Omar, followed in the footsteps of his father to join the family business. Working hard alongside his father and studying his every move saw Omar grow into his role, naturally. Building the brand into the company it is today Omar has began to welcome the third generation, Saeed.
